Bowen Research Center Completes Baseline Media Survey Reports of Adults and Youth for the Indiana Tobacco Prevention and Cessation Agency
The Bowen Research Center (BRC) recently completed two baseline media survey reports for the Indiana Tobacco Prevention and Cessation Agency (ITPCA). Led by principal investigator Terrell W. Zollinger, Dr.P.H., Department of Family Medicine, these reports investigated the use, attitudes, beliefs, knowledge tobacco among Indiana youth and adults, as well as the awareness of recent tobacco marketing and counter-marketing advertisements. Angela Holloway, B.S.M.T., M.H.A., project manager, Scott Wooldridge, M.H.A., Michael Przybylski, Ph.D., Komol Kochhar, M.B.B.S., Nitesh Thakker, M.B.B.S., and Roberta Brown, B.S. used data from a survey designed by BRC to report the findings for the survey, conducted by the Indiana Public Opinion Laboratory. The report, funded by the ITPCA, is the first step in the agency's efforts to evaluate the tobacco control programs that they are funding with monies from the Master Settlement Agreement with the Tobacco Industry.

BRC recently submitted a proposal to the ITPCA to provide evaluation and research services to the agency as their Tobacco Evaluation and Research Coordinating Center (TERCC). The proposal was submitted as a competitive bid process and BRC is one of two finalists in consideration for the TERCC contract award. The ITPCA is expected to announce the award of the TERCC contract at the December 13th Meeting of the Indiana Tobacco Use Prevention and Cessation Board of Directors.

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